Engineer the Algorithm.

Protocol

Engineer the Algorithm.

Turn narrative analysis into a scalable, high-yield media asset using the 'Penny Problem' framework.

The Retention Engineer

The 'SunnyV2 Model' is not just about editing; it is about treating content as a high-value asset class. It signals a shift from the 'Personality Vlogger' who serves the algorithm daily, to the 'Media Operator' who forces the algorithm to serve them.

By investing heavily in the 'Moat of Labor'—spending months on a single asset—you create a barrier to entry that low-effort competitors cannot cross. This isn't just content creation; it is high-leverage media architecture.

When It Happens

  • The Penny Problem

    The Pivot

    Moving beyond surface-level observation to find the 'fake stack of pennies'—the single anomaly that unravels the truth.

  • Clinical Detachment

    The Method

    Replacing emotional outrage with the 'Prosody of a Coroner'. Stating devastating facts with absolute calm.

  • The 80/20 Production Split

    The Grind

    Rejecting the daily upload hamster wheel. Spending 3 weeks writing and 2 months editing to build a 'Moat of Labor'.

  • Algorithm Immunity

    The Result

    Creating videos that function as 'digital films', rendering the standard 24-hour news cycle obsolete.

Myth

Common Myth

High retention comes from fast pacing, constant screen flashes, and expensive editing packs.

Transformation

The Architect
The Architect

Strategic 2-month cycles. Timeless narrative structures. High-production 'Moat'. compounding asset value.

The Churner
The Churner

Daily upload tredmill. Reliance on trends. Low production value. Disposable content assets.

Drag to Compare

Mechanism

The Autopsy Protocol

Click a system to explore its habits

The Investigator

The Investigator

Dissects the data. Finds the 'Penny Problem' and validates intuition with math.

The Author

The Author

Architects the arc. Weaves the 'Downfall' narrative using open loops and mini-climaxes.

The Director

The Director

Visualizes the asset. Enforces the Parallax Standard to create 'Premium' perceived value.

The Critic

The Critic

Delivers the product. Uses clinical prosody to establish high-status market authority.

Protocol for Destruction

Step01

Isolate the Anomaly

Don't cover news. Find the one data point that doesn't make sense.

Step02

Open the Loop

Start with the funeral. Show the devastating result before the cause.

Step03

Build the 3D World

Separate every subject from its background. Create depth where there is none.

Step04

Deliver the Verdict

Close the case with a moral judgment that satisfies the 'Just World' bias.

Progression

Habit Tiers

Tier 1

Foundation

The Research. Scanning for anomalies and establishing the 'Clinical Voice'.

Tier 2

Growth

The Edit. Synchronizing movement and curating an eclectic information diet.

Tier 3

Mastery

The Arc. Analyzing 'Negative Delta' logic and sequencing mini-climaxes.

Tier 4Peak

Titan

The Moat. The 2-month production cycle that makes you impossible to copy.

The Penny Problem Framework

At the core of the SunnyV2 business model is the 'Penny Problem': a framework for identifying high-yield market inefficiencies. It's a logic puzzle where you must identify one fake stack of coins among ten.

"If you know one stack of pennies is fake, do you have all the knowledge you need to find it? Yes. You just don't know it."

The Application: In the media business, the 'fake stack' is the viral story that everyone is missing because they are too focused on the noise. The Architect uses this framework to identify stories with the highest potential Retention on Investment (ROI).

NARRATIVE AUTOPSIST

Audit Your Production

If you are rushing to meet a schedule, you are already a Clone. The Autopsist waits.

Are you reacting to drama, or are you documenting history?
Does your voice sound like a friend, or like a judge?
Is your movement random (noise) or motivated (signal)?
Are you building a 2-month moat, or a 24-hour puddle?
Vibe Compatibility Lock

Protocol Playbooks

Curated sequences of habits designed to be practiced together. Click a playbook to see its cards in the deck below.

The Penny Problem
3 cards

The Penny Problem

How to find the single anomaly that defines the entire story.

Scan for Anomalies
Curate Eclectic Inputs
Apply Negative Delta Logic
The Downfall Arc
3 cards

The Downfall Arc

Structuring the inevitable descent of the subject.

The Open Loop Hook
The Adversarial Transition
Sequence Mini-Climaxes
Pattern Recognition
3 cards

Pattern Recognition

Training your eye to see what others miss.

Adopt Clinical Prosody
Engineer The Payoff
Induce Co-Viewing Surrogacy
Production Marathon
3 cards

Production Marathon

Surviving the 2-month editing sprint without burnout.

The 80/20 Production Split
Sync Motivated Movement
Enforce The Parallax Standard

Quests

Challenges to accelerate your transformation. Click a quest to see its target cards.

Initiation

The Clinical Eye

Train your observation skills by identifying 6 anomalies.

"You cannot prosecute what you cannot see."

6 Foundation tier habits in 7 days
View Quest Cards
System Mastery

Master The Edit

Achieve perfect synchronization of audio and visual movement.

"Chaos is the enemy of retention."

3 The Director system habits
View Quest Cards
Titan Trial

The Magnum Opus

Complete a full 'Downfall' project with the 80/20 split.

"Three weeks of writing. Two months of editing. One masterpiece."

Complete Mastery tier
2 cards
View Quest Cards

The Full Deck

12 habits across 4 core systems

Systems:
Playbooks:
Scan for Anomaliesfoundation

Scan for Anomalies

Always look for the 'fake stack of pennies'—the single data point that breaks the established pattern.
15mLow
The Investigator
Curate Eclectic Inputsgrowth

Curate Eclectic Inputs

Never consume content only within your niche; strictly diet on unrelated genres to spot unique patterns.
30mMedium
The Investigator
Apply Negative Delta Logicmastery

Apply Negative Delta Logic

Don't guess. Use 'System 2' thinking to verify if a topic has the mathematical potential for a viral down-trend.
1hHigh
The Investigator
The Open Loop Hookfoundation

The Open Loop Hook

Always start 0:00-0:45 by showing the catastrophic result without revealing the cause.
1hMedium
The Author
The Adversarial Transitiongrowth

The Adversarial Transition

Never let a segment resolve comfortably; use 'But' or 'However' to re-open curiosity gaps.
15mLow
The Author
Sequence Mini-Climaxesmastery

Sequence Mini-Climaxes

Structure the 'Boring Middle' (mins 8-14) as a series of revelations, not just a bridge.
2hHigh
The Author
The 80/20 Production Splitfoundation

The 80/20 Production Split

Never prioritize release frequency over quality; spend 3 weeks writing and 2 months editing.
N/AHigh
The Director
Sync Motivated Movementgrowth

Sync Motivated Movement

Only use zooms, shakes, or pans if they are synchronized to a specific narrative beat.
30mMedium
The Director
Enforce The Parallax Standardmastery

Enforce The Parallax Standard

Never use a flat 2D image; always separate subject and background into 3D space.
1hHigh
The Director
Adopt Clinical Prosodyfoundation

Adopt Clinical Prosody

Always speak with a low, resonant, measured cadence; banish 'influencer up-speak'.
N/ALow
The Critic
Engineer The Payoffgrowth

Engineer The Payoff

Structure the narrative arc to deliver a specific neuro-chemical reward (dopamine/closure) at the exact end of the video.
30mMedium
The Critic
Induce Co-Viewing Surrogacymastery

Induce Co-Viewing Surrogacy

Use inclusive language ('We can see') to force the viewer into the role of co-investigator.
10mLow
The Critic

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