The Definite Aim Holder

Protocol

The Definite Aim Holder

Engineer your neurocognitive architecture. Suppress drift. Hold the line.

"

Definiteness of Purpose is the starting point of all achievement. Without it, the mind drifts into entropy.

Napoleon Hill, Think and Grow Rich
Old Way
  • Maintain 25 goals and 'work on all of them'
  • Decide what to do when you wake up
  • Visualize success while lying in bed
  • Push through with willpower alone
  • React to setbacks emotionally
New Way
  • Ruthlessly exclude 20 goals to protect 5
  • Plan tomorrow's six tasks the night before
  • Run PETTLEP neural reps in the physical stance
  • Automate persistence with If-Then protocols
  • Dispute setbacks with the ABCDE model

Does this sound familiar?

  • You feel busy but sense you're not advancing your real priorities
  • Good opportunities keep pulling you away from great ones
  • Your goals feel abstract and disconnected from daily action
  • You quit when the Central Governor screams 'I'm done'
  • Setbacks spiral into 'I'm not cut out for this' narratives
  • Your weekly review is a guilt session, not a calibration
Myth

Common Myth

High performers have more willpower and motivation than everyone else.

Mechanism

The Four Operating Systems

Click a system to explore its habits

Cognitive Exclusion

Cognitive Exclusion

The architecture of ruthless prioritization. Filter infinite possibilities into singular focus through the 5/25 Rule and Ivy Lee Method.

Affective Encoding

Affective Encoding

The emotional engine. Encode future states into present physiology using PETTLEP imagery, Future Self letters, and somatic markers.

Volitional Persistence

Volitional Persistence

The automation of resilience. Manage dopamine dynamics, deploy WOOP protocols, and invoke the 40% Rule when the Governor screams.

Drift Detection

Drift Detection

The weekly recalibration system. Clear psychic RAM, audit for drift, and block the Big Rocks before entropy wins.

Glossary

01

Definite Aim

A singular, non-negotiable objective that filters all decisions. Not a goal—an architectural constraint.

02

The Drifter

The anti-identity. One who permits their mind to be hijacked by external agendas and the path of least resistance.

03

Central Governor

The brain mechanism that induces fatigue to preserve energy reserves. When it says 'done,' you're typically at 40%.

04

Somatic Marker

A body feeling (gut, chest, breath) that biases decisions before conscious logic. The body's vote on alignment.

05

WOOP

Wish-Outcome-Obstacle-Plan. Mental contrasting protocol that bridges fantasy to action via If-Then implementation.

06

Reward Prediction Error

The dopamine delta between expected and actual reward. Manage it or burn out.

Getting Started

Step01

Week 1: Install the Filter

Execute the 5/25 Rule. Write 25 goals, circle 5, and create your Avoid-At-All-Costs list. This is the foundation—everything else builds on cognitive exclusion.

Step02

Week 2: Wire the Daily Algorithm

Implement the Ivy Lee Method. Plan tomorrow's six tasks every evening. Execute single-thread focus. Roll over unfinished tasks.

Step03

Week 3: Encode the Vision

Begin PETTLEP neural reps and write your first Future Self letter exchange. Calibrate your Body Compass.

Step04

Week 4: Automate Persistence

Run daily WOOP. Define your identity statement. Scale habits to 2 minutes. Learn to invoke the 40% Rule.

Step05

First Setback: Deploy Recovery

When rejection hits, run the ABCDE Disputation. Reach into the Cookie Jar. Rebrand friction as reward.

Step06

Ongoing: The Weekly Recalibration

Every Sunday: Clear inboxes, mind sweep, audit drift, ask the three questions, block Big Rocks, pre-load Monday.

Step07

Find a Protocol Fast

Search for specific mechanisms when you need targeted intervention.

The Protocol

  • Evening: The Twilight Plan

    10m

    Write tomorrow's six tasks, ranked 1-6. Practice twilight autosuggestion. Close the day with clarity.

  • Morning: The Neural Rep

    15m

    Run PETTLEP visualization in physical stance. Anchor the Future Self feeling. Execute WOOP for the day's obstacle.

  • Work Block: Single-Thread Execution

    90m

    Task #1 only. No dopamine stacking. When the Governor screams, invoke 40% and push 5% more.

  • Decision Point: Body Compass Check

    2m

    Hold each option in mind. Follow the Warmer signal. The body truth goes ahead of the mind lie.

  • Post-Setback: ABCDE Protocol

    10m

    Write Adversity, Belief, Consequence. Dispute with Temporary/Specific/External. Feel the Energization shift.

  • Sunday: The Anti-Drift Review

    45m

    Inbox zero, mind sweep, drift audit, three questions, Big Rock blocking, Monday pre-load.

Progression

Habit Tiers

Tier 1

Foundation

Install the core architecture: 5/25 Rule, Ivy Lee Method, Values Affirmation, WOOP, Identity Statement, Weekly Inbox Zero.

Tier 2

Growth

Wire the daily systems: Single-thread execution, Future Self letters, Habit Stacking, Dopamine management, Drift analysis.

Tier 3

Mastery

Deploy advanced protocols: Fear Setting, Autosuggestion, Intermittent Reward, 40% Rule, Three Critical Questions.

Tier 4Peak

Titan

Stress-test the system: Calendar drift audits, ABCDE Disputation, Mind Callousing, Essential Intent, Quarterly 5/25 refresh.

Goal Setting Theory Studies

1000+

Performance Increase from Specific Goals

25%

Capacity When Governor Says 'Done'

40%

IQ Drop from Task Switching

10pts

Frequently Asked Questions

I hold the Definite Aim. I do not drift.

Protocol Playbooks

Curated sequences of habits designed to be practiced together. Click a playbook to see its cards in the deck below.

Foundation Install
10 cards

Foundation Install

The first-week protocol: establish cognitive exclusion and daily planning architecture.

Write Your Top 25 Goals
Circle Your Vital Five
Create Your Avoid-At-All-Costs List

+7 more habits

Morning Activation
5 cards

Morning Activation

The daily neural prep sequence before execution begins.

Perform a PETTLEP Neural Rep
Anchor the Future Self Feeling
Practice Twilight Autosuggestion

+2 more habits

Deep Work Block
5 cards

Deep Work Block

Protocols for sustained single-thread execution without drift.

Execute Single-Thread Focus
Stop Dopamine Stacking
Rebrand Friction as Reward

+2 more habits

Setback Recovery
5 cards

Setback Recovery

Deploy when rejection or failure triggers negative spirals.

Run the ABCDE Disputation
Reach into the Cookie Jar
Rebrand Friction as Reward

+2 more habits

Sunday Recalibration
9 cards

Sunday Recalibration

The weekly anti-drift protocol: clear, audit, plan, pre-load.

Clear Your Inboxes to Zero
Perform a Mind Sweep
Review Your Top Five Goals

+6 more habits

Quests

Challenges to accelerate your transformation. Click a quest to see its target cards.

Initiation

The Blueprint Protocol

Establish your top goals, identify the vital few, and install the daily planning architecture for high-performance execution.

"The Architect does not build on sand. We begin by clearing the site and pouring the foundation of your aim."

FOUNDATION tier streak for 7 days
7 cards
View Quest Cards
System Mastery

The Exclusion Engine

Master the art of cognitive exclusion by ruthlessly filtering opportunities and protecting your focus from non-essential drift.

"Precision is born from what you refuse. Strip away the secondary until only the Definite Aim remains."

Complete Cognitive Exclusion system
11 cards
View Quest Cards
Titan Trial

The Quarterly Audit

Execute a high-level review of your calendar drift and refresh your 5/25 list to ensure absolute trajectory alignment.

"The Drifter reacts to the wind. The Titan recalibrates the compass. Verify your coordinates before proceeding."

1 TITAN tier habits
2 cards
View Quest Cards

The Full Deck

41 habits across 4 core systems

Systems:
Playbooks:
Write Your Top 25 Goalsfoundation

Write Your Top 25 Goals

List 25 lifetime goals in one session; externalize every ambition from memory.
45mmedium
Cognitive Exclusion
Circle Your Vital Fivefoundation

Circle Your Vital Five

Review your 25 goals and circle only the five that would make others irrelevant.
15mhigh
Cognitive Exclusion
Create Your Avoid-At-All-Costs Listfoundation

Create Your Avoid-At-All-Costs List

Transfer the remaining 20 goals to a separate list labeled 'Avoid At All Costs'.
10mlow
Cognitive Exclusion
Plan Tomorrow's Six Tasksfoundation

Plan Tomorrow's Six Tasks

Write six tasks for tomorrow ranked by importance; do not exceed six items.
10mlow
Cognitive Exclusion
Execute Single-Thread Focusgrowth

Execute Single-Thread Focus

Work only on Task #1 until complete; do not skip to easier tasks.
N/Ahigh
Cognitive Exclusion
Reject Siren Opportunitiesgrowth

Reject Siren Opportunities

Say 'no' immediately to opportunities related to your Avoid-At-All-Costs list.
1mhigh
Cognitive Exclusion
Run the Fear Setting Protocolmastery

Run the Fear Setting Protocol

Define worst-case scenarios, prevention steps, and repair plans on three pages.
30mhigh
Cognitive Exclusion
Calculate the Cost of Inactionmastery

Calculate the Cost of Inaction

Project your life at 6 months, 1 year, and 3 years if you avoid the decision.
15mmedium
Cognitive Exclusion
Audit Your Calendar for Drifttitan

Audit Your Calendar for Drift

Review last week's calendar and calculate percentage of time on Avoid-At-All-Costs items.
15mmedium
Cognitive Exclusion
Write Your Values Affirmationfoundation

Write Your Values Affirmation

Select 2-3 core values and write for 15 minutes about why they matter to you.
15mmedium
Affective Encoding
Perform a PETTLEP Neural Repfoundation

Perform a PETTLEP Neural Rep

Visualize your Definite Aim using all seven PETTLEP elements for 10-15 minutes.
15mmedium
Affective Encoding
Write a Letter to Your Future Selfgrowth

Write a Letter to Your Future Self

Address your self 10 years ahead; detail current struggles and sacrifices being made.
20mmedium
Affective Encoding
Write a Letter from Your Future Selfgrowth

Write a Letter from Your Future Self

Respond as your achieved Future Self expressing gratitude for present-day work.
20mmedium
Affective Encoding
Anchor the Future Self Feelinggrowth

Anchor the Future Self Feeling

Visualize stepping into your Future Self's body and touch a specific body point.
1mlow
Affective Encoding
Practice Twilight Autosuggestionmastery

Practice Twilight Autosuggestion

Repeat your present-tense affirmation upon waking and before sleep without effort.
2mlow
Affective Encoding
Calibrate Your Body Compassmastery

Calibrate Your Body Compass

Recall a bad choice and scan for 'No' sensations; recall a good choice for 'Yes' sensations.
10mmedium
Affective Encoding
Navigate by Body Compasstitan

Navigate by Body Compass

Hold a decision in mind, check for 'Warmer' or 'Colder' signals, and follow the body.
2mmedium
Affective Encoding
Update Your PETTLEP Scripttitan

Update Your PETTLEP Script

Revise your visualization to reflect new skills and higher challenges as you improve.
15mmedium
Affective Encoding
Run the WOOP Protocolfoundation

Run the WOOP Protocol

State your Wish, visualize the Outcome, identify the internal Obstacle, create an If-Then Plan.
5mlow
Volitional Persistence
Define Your Identity Statementfoundation

Define Your Identity Statement

Complete the sentence 'I am the type of person who...' for your Definite Aim.
5mlow
Volitional Persistence
Scale Down to Two Minutesfoundation

Scale Down to Two Minutes

Reduce your key habit to a version that takes less than two minutes to complete.
2mlow
Volitional Persistence
Stack Your Habitgrowth

Stack Your Habit

Anchor your new habit to an existing one using the 'After I [X], I will [Y]' formula.
1mlow
Volitional Persistence
Celebrate Immediatelygrowth

Celebrate Immediately

Physically or mentally celebrate the instant you complete your micro-habit.
5slow
Volitional Persistence
Stop Dopamine Stackinggrowth

Stop Dopamine Stacking

Remove layered stimulants before work; save music, caffeine, and phone for after.
N/Amedium
Volitional Persistence
Apply Random Intermittent Rewardmastery

Apply Random Intermittent Reward

Flip a coin after completing a milestone; celebrate only on heads.
30slow
Volitional Persistence
Rebrand Friction as Rewardmastery

Rebrand Friction as Reward

When resistance hits, tell yourself 'This pain is the feeling of the aim being built.'
10shigh
Volitional Persistence
Invoke the 40% Rulemastery

Invoke the 40% Rule

When the urge to quit hits, label it 'Governor's Voice' and commit to 5% more.
N/Ahigh
Volitional Persistence
Reach into the Cookie Jarmastery

Reach into the Cookie Jar

When depleted, recall a past hardship you overcame and relive the victory.
2mmedium
Volitional Persistence
Run the ABCDE Disputationtitan

Run the ABCDE Disputation

After a setback, write Adversity, Belief, Consequence, Disputation, and Energization.
10mmedium
Volitional Persistence
Callous Your Mindtitan

Callous Your Mind

Deliberately choose the harder option in small daily decisions to reset your Governor.
N/Ahigh
Volitional Persistence
Clear Your Inboxes to Zerofoundation

Clear Your Inboxes to Zero

Process all physical and digital inboxes; delete, delegate, or convert to tasks.
30mmedium
Drift Detection
Perform a Mind Sweepfoundation

Perform a Mind Sweep

Write down every open loop, worry, or idea currently occupying your brain.
15mlow
Drift Detection
Review Your Top Five Goalsgrowth

Review Your Top Five Goals

Read your Top 5 list aloud and check if this week's actions aligned with them.
5mlow
Drift Detection
Analyze Your Drift Sourcesgrowth

Analyze Your Drift Sources

Identify where you drifted into non-essential work and diagnose why it happened.
10mmedium
Drift Detection
Ask the Three Critical Questionsmastery

Ask the Three Critical Questions

Answer: What went well? What didn't go well? What did I learn?
10mmedium
Drift Detection
Block the Big Rocks Firstmastery

Block the Big Rocks First

Schedule time blocks for Definite Aim tasks before any other commitments.
10mmedium
Drift Detection
Set Next Week's Essential Intenttitan

Set Next Week's Essential Intent

Define the single most important outcome for the coming week in one sentence.
5mmedium
Drift Detection
Pre-Load Monday's Ivy Lee Listtitan

Pre-Load Monday's Ivy Lee List

Create your six-task list for Monday morning before ending your weekly review.
5mlow
Drift Detection
Roll Over Unfinished Tasksgrowth

Roll Over Unfinished Tasks

Move incomplete tasks from today's list to tomorrow's six without losing them.
2mlow
Cognitive Exclusion
Place Environmental Triggersmastery

Place Environmental Triggers

Post visual cues that prompt your autosuggestion in high-traffic locations.
10mlow
Affective Encoding
Refresh Your 5/25 List Quarterlytitan

Refresh Your 5/25 List Quarterly

Re-evaluate your Top 5 and Bottom 20 every quarter as circumstances evolve.
45mhigh
Cognitive Exclusion

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